挪威卑爾根藝術學院的淵源可以追溯到1905年,學院全稱是Fakultet for kunst, musikk og design, UiB,英文全稱為Faculty of Fine Art, Music and Design at University of Bergen (好長的名字,簡稱就是KMD)。2017年初,卑爾根藝術與設計學院(成立於1996年)和格里格音樂學院(成立於1995年)併入卑爾根大學,遂稱“卑爾根藝術學院”。
With roots going back to 1905, Fakultet for kunst, musikk og design, UiB (KMD for short, Faculty of Fine Art, Music and Design at University of Bergen in English) in Bergen, Norway, was established in early 2017 when the Bergen Academy of Art and Design (est. 1996) and the The Grieg Academy (of music, est. 1995) merged and became part of the University of Bergen.
卑爾根藝術學院有130名教職員,為約600名學生提供本科、碩士和博士課程,學院致力於培育未來的藝術家、設計師、表演音樂家、作曲家、音樂治療師、音樂學家、策展人以及音樂美術老師。新標誌由奧斯陸的Uniform設計公司操刀。
KMD offers BA, MA, and PhD programs to approximately 600 students with a staff of 130, educating future artists, designers, performing musicians, composers, music therapists, musicologists, curators, and music and art teachers. The identity for KMD was designed by Oslo, Norway-based Uniform.
新標誌的設計概念來源於“電壓場Voltage Field”。以這個概念出發,闡述藝術領域(繪畫、音樂和設計)的真相,從而形成一種固有的錯亂,建立起一套充滿活力的動態視覺體系。
The new visual identity is based on the concept of “Voltage Field”. This has been interpreted through the fact that the term in the field of art (art, music and design) forms an inherent chaos in a vibrant and dynamic logo system.
各個學院和分支機構的標誌以脈衝的方式展開,變得更為清晰而有衝擊力。新標誌傳達了創造力的本質——不可預測和充滿矛盾的錯亂承載者。
Logo versions expand and pulse from retracted and safe, to clear and powerful. The identity conveys the very nature of the creative faculty – a bearer of chaos with unpredictability and friction.
關於卑爾根:
卑爾根(Bergen)是挪威霍達蘭郡的首府,也是挪威第二大城市,同時也是挪威西海岸最大最美的港都,被聯合國評選為“歐洲文化之都”,這裡氣候溫和多雨,是一座“雨城”。
2000年,卑爾根被選為9個歐洲文化城市之一。它的魅力展示在劇院,舞蹈,音樂,藝術,食品和展覽會中。卑爾根的主要建築物遊覽區在港口附近,北部則留存著許多中世紀漢撒同盟時代的古老建築,南部則是現代化的購物街。
最設計編譯
挪威卑爾根美術學院:kmd.uib.no
Uniform設計公司:www.uniform.no
Via: www.underconsideration.com/brandnew